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Case Studies
E-commerce companies are rapidly embracing the offline world to boost sales: The case of Firstcry
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August 7, 2014
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Latest from Marketing World
Amazon rolls out Kindle Unlimited, allows unlimited access to electronic and audiobooks for $9.99 a month
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July 19, 2014
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Branding and Advertising
Enjoy ice cream on cabs! Uber launches on-demand ice cream promotion
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July 19, 2014
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Latest from Marketing World
Uninor to extend its marketing initiative by using autorickshaw drivers to other circles
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July 7, 2014
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Indian online retailers push for stricter Service Level Agreements with their logistics partners
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June 18, 2014
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Latest from Marketing World
BSNL launches “Bharat Phone PF300” with e-governance applications at Rs.1,099
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June 8, 2014
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Case Studies
Case Study in Retail: Who wins the race in Indian online retail industry?
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May 24, 2014
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Snapdeal joins Billion Dollar Indian Start Ups
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May 21, 2014
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Coca-Cola to launch summer campaign with Salman Khan on Social Media
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February 24, 2013
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Latest from Marketing World
Raymond’s to foray into ‘made-to-order’ garments for woman
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February 19, 2013
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