Beer! Humans love it. And Asia drinks greater of it than any region. But what beer manufacturers do humans love the most throughout Asia, and in precise markets?
First imbibed at least 7000 years ago, beer is one of humanity’s most enduring and popular quaffs, 2d solely to water and tea in annual consumption. The globe produces an estimated a hundred ninety million kilolitres of Hoppy, barley-based beverage every year. How a lot is that? Well, conveniently, a kilolitre (1000 litters) equates to a dice measuring 1 meter on every side. So, it’s a hundred ninety million cubic meters of beer. If it truly is nonetheless difficult to picture, attempt this: one hundred ninety glasses of beer—each roughly the dimension of the Empire State Building.
So, whether or not you like ales or lagers, whether or not you select something with a chunk or something light, whether or not you decide on a normal flavor profile or something it truly is infused with raspberry and recommendations of pretty a whole lot whatever you would possibly imagine, the world’s beer producers have something for you. Or extra accurately, they have something specific for you to strive each night time from now till the top of the world as we comprehend it.
Asia, with the aid of the way, consumes greater beer than any different region. But what manufacturers do most humans in APAC select to whet their whistle when they desire to increase a glass (or seven)? That’s what we’re right here to discover out.
The following statistics about Asia’s favorite beers are derived from the 2021 version of Campaign Asia-Pacific’s specific Asia’s Top one thousand Brands research, executed in partnership with Nielsen IQ.
The region’s most complete lookup on customer company perception, Asia’s Top a thousand Brands asks shoppers in 14 Asia-Pacific markets to identify the manufacturers they think about the nice in 15 essential product and provider categories. From this, we assemble common Asia’s Top one thousand Brands ranking, a listing of the pinnacle one hundred manufacturers in every market, and a range of aspects and category-based reviews like this one.