Walkaroo’s new initiative: E-Commerce platform, a digital transformation


VKC Group is a footwear manufacturing and marketing organization in Kerala. It is viewed as one of the greatest in the organized footwear sector. Walkaroo is a brand of the VKC Group that provides formal Shoes, Hawai, sports shoes, and canvas shoes. It is a high-quality footwear brand with an attractive range of trendy and super comfortable footwear. They are one of the most popular Indian footwear brands for the youth.

As a part of their digital transformational mission, they have launched a mobile e-commerce platform, www.walkaroo.in. This is to make the online and in-store shopping experience less complicated, quicker, and more helpful for the youth.

With this versatile, responsive e-commerce platform, the organization is set to additionally set up a solid establishment to give outstanding omni client support and unequaled online shopping experience to its customers. They also provide a wide range of products that caters to entire family members. Their central goal is to give various passageways to their clients, as 65% of the retailer’s online traffic in India is through smartphones.

Walkaroo has consistently been on the bleeding edge for adjusting innovations to bring out the best quality item at the most cutthroat cost. The group owes its development to the innovative methodology of making quality items with contemporary plans at moderate prices, making them promptly accessible across business sectors.

VKC Noushad, MD, Walkaroo International, said that now they focus on bringing inexpensive items that the clients trust – both on the web and in-store. This investment of Walkaroo has helped them accelerate their digital transformation efforts. In these occupied and challenging times, clients look for choices and comfort like never before.

Rajesh Kurian, Director, Walkaroo International, added that they are planning to strengthen their leadership in the country’s overall footwear segment. The e-commerce platform makes the shopping experience simple and straightforward for the customers. The site incorporates substance and online business and is intended to help clients more viably connect from metro to metropolitan and rural regions or any place they live in India. Soon, the site will present different portfolios that will reflect customer preference around there.

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