Surf Excel unveils 3 in 1 Smart Shots laundry solution


Hindustan Unilever Limited (HUL) is India’s prime Fast-Moving Consumer Goods Company with a legacy of over 85 years in India. HUL introduces Surf Excel 3 in 1 Smart Shots for ease in the laundry. The product comprises smart technology for fragrance, stain removal, and care for fabrics held organized in the three compartments.

Tossed in 1959 in India, Surf Excel is a spearhead in the country’s detergent marketplace. The brand has regularly updated ahead of the marketplace and has launched diverse product setups to provide to the varying needs of Indian consumers. Surf Excel bids unsettled cleanliness on an inclusive range of stains and multiple products suitable for bucket wash and machine wash settings. Surf Excel is pioneered with recent and path-breaking expertise that bids consumers advantage such as hard stain removal, premium fragrance, and easy mixing.

In an offer to brand the routine of doing laundry more effective, the country’s hit detergent brand Surf Excel by Hindustan Unilever launched the Surf Excel 3 in 1 Smart Shots, a solo use soluble liquid detergent capsule with an exclusive three-compartment design, expressly designed for fully automatic front and top load washing machines. The product covers smart technology for progressive stain removal, care for fabrics, and enduring fragrance held together in the three compartments.

Through Surf Excel 3 in 1 Smart Shots, one can make simpler the laundry process by just putting one Smart Shot into the vacant cask of the washing machine before adding the laundry. Its extremely intense formula will carry greater dirtiness of the clothes and frenzied convenience for the user. Also, the capsule is wholly soluble in water, parting with no deposit in the machine or on the clothes. Surf Excel Smart Shots is a ground-breaking design in laundry managing, relaxed to handle and store. The pre-packed detergent is a prodigious way to stop wastage, spills, and overdosing. There is also no opening for the liquids to come into interaction with the skin if used as suggested.

Talking on the presentation of Surf Excel 3 in 1 Smart Shots, Prabha Narasimhan, Executive Director, and VP, Home Care of Hindustan Unilever Ltd said that, Surf Excel 3 in 1 Smart Shots is an innovation in design essential to match the budding needs of hyper suitability for the consumers. With the Surf Excel 3 in 1 Smart Shots, they are pleased to give consumers a rapid and advanced laundry practice. They know that the Indian consumer is judicious and looking for ways to decrease a load of household errands with advanced and resourceful products, and they have always tried to provide such solutions, he added.

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