Beardo’s latest campaign features Vicky Kaushal


With actor Vicky Kaushal, the male grooming and lifestyle company Beardo has released a new commercial for their signature Whisky Smoke EDP.

The advertising campaign, “It’s Time,” celebrates the accomplishments that men make as they grow from boys to men. To encourage men who are tenacious in their goals to take a step back and celebrate their accomplishments, Beardo Whiskey Smoke, a scent in the Beardos portfolio, is developed as a celebration of success.

Vicky Kaushal is featured in BEARDO’s newest advertisement in a brand-new, smoldering persona that embodies the fragrance’s refinement. He serves as a reminder that “It’s Time to be a Beardo,” the company added.

Vicky Kaushal stated of the partnership, “Beardo’s latest campaign seems particularly designed for me. I can identify with the idea of being well-groomed but still tough. I think a man’s choice of cologne or perfume is an extension of his distinctive personal style. I prefer mine to be sophisticated yet unmistakably male, which Beardo’s line of perfumes excels at achieving. I’m genuinely eager to discuss what our team has been working on.”

Vicky Kaushal is attracting attention from the audience and developing a devoted following thanks to his charisma and refinement. Vicky Kaushal and the Beardo page have shared the Campaign that was made public.

Vicky recently replied to Katrina Kaif’s comment that she enjoyed the Beardo feel on Hrithik Roshan’s Instagram image. Beardo acted on the suggestion to make this Bollywood celebrity the brand’s face.

Beardo CEO Sujot Malhotra stated in announcing the new campaign, “Beardo believes in appreciating every aspect of masculinity that contributes to making men the best versions of themselves. We support them on this trip in a variety of ways, one of which is by making sure they look and smell enticing. We think Vicky is the ideal candidate to encourage men on our behalf to be Raw, Real & Unfiltered, or, more simply put, the best version of themselves, given his refined ruggedness and the principles that the brand stands for with #HairyMasculinity.”

He continued, “Our collaboration with Collective Artists & Cutting Crew isn’t similar to working with an agency. Their extraordinary drive, tenacity, and readiness to stand up and take risks when others wouldn’t is that true Beardo spirit that makes working together feel like we’re always in the same vibe. They are efficient, execute their plans precisely, and provide top-notch care every time. The greatest possible version of themselves, or Raw, Real, and Unfiltered.

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