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Sony India launches BRAVIA 2 series with Google TV and enhanced gaming capabilities
May 21, 2024
Sony India launches BRAVIA 2 series with Google TV and enhanced gaming capabilities
May 21, 2024
Niro, India’s fastest-growing embedded consumer-lending platform, crosses INR 1,000 crores ($125 Mn) in disbursals in less than 27 months...
May 21, 2024
Nuvama Group strengthens its leadership. Appoints Bharat Kalsi as the new Group CFO
May 21, 2024
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Branding and Advertising
Gitanjali Sangini Diamond brand to continue campaign with Sanjay Dutt
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April 10, 2013
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Branding and Advertising
PepsiCo to spend close to Rs.160 crore in next two months during IPL
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April 2, 2013
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Latest from Marketing World
Coca-Cola plans new marketing strategy, to ‘desesonlise’ Indian cola market
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April 1, 2013
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Branding and Advertising
Perfetti eyes big next fiscal
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March 24, 2013
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Latest from Marketing World
Rasna to foray into “functional beverages” segment
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March 23, 2013
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Branding and Advertising
FMCG firms move closer to digital space to promote their brands
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March 22, 2013
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Branding and Advertising
Advertisers enter a big-bang war in the process of wooing customers
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March 14, 2013
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Branding and Advertising
Ruchi Soya adopts a new promotional strategy to enter Bengali Kitchens
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March 13, 2013
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Case Studies
Case Study on Branding- Rechristening Cadbury India as Mondelez invites trouble
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March 5, 2013
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Students Corner
Learn the nuances of Viral Marketing
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March 4, 2013
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