PLAY launched two new smartwatches


PLAY, India’s rapidly growing e-gadget brand. PLAY is ready to rock the e-gadgets industry with two avant-gardes, PLAY FIT SLIM and PLAY FIT STRENGTH Made in India smartwatches.

Adding these top-of-the-line products to its portfolio lays the inspiration for the brand’s end goal to supply world-class gadgets to millennials and also the Gen Z crowd.

Both the smartwatch models come equipped with features like full touch display, water and dirt protection, multiple sports modes, pulse & fitness tracker, sleep and SPO2 monitor, BlueTooth notification controller with an original application, fulfilling the guarantees of a 21st-century device. 

The brand aims to please its consumers this festive season with these smartwatches. It will be available at the competitive pricing of INR 3,999 (for PLAY FIT SLIM) and INR 4,999 (for PLAY FIT STRENGTH). Consumers can purchase these watches from 30th Nov’2021.

The smartwatches come with a PLAY FIT application that improves users’ lifestyle decisions. It comes equipped with a two-pin magnetic charger and is compatible with both iOS and Android devices.

On the back of energetic design and value proposition hosted in India for data protection, the application will assist the wearers in making better lifestyle-related judgments, leading to an all-inclusive health-centric future. 

PLAY is opting for a more product-centric packaging style that uplifts the charm of smartwatches.

Designed as a real Fashion accessory

The PLAFIT SLIM has a round aluminium watch dial. The smartwatch has a slim design, a comfortable feel and is embedded with a fashionable strap in Black and Blue.

The PLAY FIT STRENGTH has a round steel dial. The smartwatch is made with Acrylonitrile Butadiene Styrene and Polycarbonate. It is bold, rugged, heat resistant and empowers the inner athlete in you.

Both smartwatches feature a full touch display of 1.28”. The devices feature in-plane switching with 240*240 resolution.

Durable battery life

The PLAYFIT SLIM comes with a working capacity of seven days with 15 days standby time. The PLAY FIT STRENGTH features a battery life of up to five days along with seven days standby capacity. 

The smartwatch can run smoothly for up to five days after getting 100% charged in one go.

Dirt and Water protection

PLAY FIT SLIM and PLAY FIT STRENGTH is designed to resist water and dirt on the back of Ingression Protection (IP) code 67. Users can take a carefree jog in mild rain or use it during their gym workouts.

The PLAY FIT SLIM comes with a 24-hour heart rate tail, sports mode, sleep monitor, vigilant inactivity alert, fitness tracker and SpO2 observer. 

PLAY FIT STRENGTH offers SpO2 supervisor, multiple sports modes, round-the-clock heart rate tracker, sleep monitoring features, female health tracker, watchful inactivity-alert and fitness tail. 

The PLAY FIT STRENGTH offers leading BlueTooth control features. 

Users can accept or decline calls, check call records or use dial pads, control music choices, alarms,  read messages easily and take remote photographs. 

The smartwatch can locate the host phone. PLAYFIT SLIM does not offer BlueTooth calling features.

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