Homes are worked with a ton of affection and work thus, those inside need their homes to look picture ideal for quite a long time by and large. Asian Paints consequently endeavors to be a piece of the consumer venture in building their homes as well as ensuring they look excellent for quite a long time together. The outsides of the house that are liable to a ton of afflictions of nature and Asian Paints Ultima Protek with its Lamination Guard technology gives total security to the outsides of the home from Rain, Dust, and Sun, alongside 10 Years of Performance Warranty.
Conceptualized by Ogilvy India, the new peculiar advertisement for Ultima Protek is coordinated by the prestigious director, Prasoon Pandey. This promotion includes the flexible Ranbir Kapoor in a never-seen symbol, as a matchmaker, attempting to locate the correct lucky man for an NRI young lady going through a town that takes overlay to the following level and how their hunt closes at the ideal house. The mission focuses on how just a house overlaid with Ultima Protek remains shielded from all components of climate with the slogan, ‘Baarish, Dhoop aur Dhool ko Aane Do’.
Talking about the new Ultima Protek promotion, Amit Syngle, MD and CEO, Asian Paints Limited said, “Customers are searching for answers for keeping their homes lovely everlastingly and today’s homes are tested by the caprices of climate, directly from hefty downpours to outrageous sun and the new age issues of residue. Throughout the long term, Asian Paints has spearheaded innovation-driven developments through its item contributions to bring to purchasers only the best. Lamination Guard innovation in Ultima Protek is intended to cover their homes and ensure their excellence for quite a long time to come. This mission sets up Ultima Protek, with its Lamination innovation, as the Gold Standard of outside paints.”
Sukesh Nayak, Chief Creative Officer, Ogilvy Mumbai, said, “To show you should simply overlay your home to protect it, we have Ranbir Kapoor in a twofold job. Old Ranbir playing a go-between to help a little youngster locate her ideal match. She at long last discovers her match in youthful Ranbir living in the place she had always wanted, covered and shielded by Ultima Protek from Asian Paints.”