Turtle hires Shreyansh Innovations as its creative head


Turtle Limited, one of the nation’s principal attire brands for men has brought on panel Kolkata-based Shreyansh Innovations, as its creative intervention. As an of the directive, Shreyansh Innovations will lever the creative responsibilities for leading as well as digital and has already in progress working on changed campaigns for the brand’s assemblies.

Shitanshu Jhunjhunwalla, MD of Turtle Limited, said they are thrilled to get Shreyansh Innovations on the panel as their creative and digital agency in the subsequent phase of the brand journey. They feel that Shreyansh innovation’s profound understanding of the apparel and retail sector, their diverse aptitude pool, and their personal trace would see some renewed and innovative work in advance keeping them appropriate and passionately allied with their consumers, Jhunjhunwalla added.

Shreyansh Baid, Founder Director of Shreyansh Innovations, stated that Turtle is perhaps one of the prime successful landings to arise out of Eastern India in the formal/semi-formal segment. They have repetitively redefined tendencies at a countrywide level, and to associate with such an electrifying kind is an honour for them. In the last couple of years, they have continuously set standards in the traditional wear segment with Manyavar, and this time they will endeavour to act as a prodigious bridge between Turtle and its target onlookers too, Baid added.

Debdarsan Dutta, Chief Creative Officer, and Vaishakh Jhunjhunwala, Creative Director of Shreyansh Innovations said that Limited brands areas available to exhilarating and game-changing concepts as Turtle. And that is a dream come true for each creative team. With Turtle, they aim to create thought-provoking stories for the consumers at every drop point of its brand voyage and frankly hope to crack this into a joyride for both the client as well as the agency.

Shreyansh Innovations has functioned with brands like Lux, Emami, Aqualite, PS Group, 11 Wickets, among others. The artistic ad agency newly won them 5 top honours at Realty Plus 2021 Awards, with Advertising Agency of the Year and Marketer of Year, Gold at Indian Marketing Award, and a Gold and a Silver at the Primetime Prizes.

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