Gozoop bags the Social Media Rights for TradeSmart


Gozoop has bagged the social media rights for TradeSmart Online which is a stock trading firm and a part of VNS Finance & Capital Services Ltd.

Gozoop will be in charge of the company’s social media accounts. For this objective, it will seek to increase consumer involvement. The brand will be focused on developing innovative ideas to build the brand’s digital presence and brand image and credibility.

TradeSmart is a subsidiary of VNS Finance and shares the same values of trust and transparency as the parent company. It is a brokerage company that was launched in 2013 offering the best stock trading services in India. It deals in Indian Stock, Commodity and currency market investors. It offers two basic trading plans namely Power Trading Plan and Value Trading Plan. TradeSmart is one of India’s top three online discount brokerage firms with a team of more than 100 members and 421 partners. The daily exchange turnover of the firm exceeds Rs 10,000 Crore. It is a tech-driven platform that provides cutting edge, fast and stable trading across different devices.

Gozoop is India’s largest independent digital services and products firm, executing digital marketing strategies and managing social media presences for foreign enterprises. R3 identified Gozoop as one of the top 40 most innovative social media companies in the world in its study. Dell, Myntra, Mumbai Indians, Discovery, Asian Paints, Pepsico, and Facebook, to mention a few, are among the top-tier businesses it manages. Ahmed Naqvi, Rohan Bhansali, and Dushyant Bhatia started it in 2010.

According to Vikas Singhania, CEO of TradeSmart, “We believe that technology can rule the world today and building a community would be flawless with a Digital-First Approach. Gozoop will be a great partner for this slope to add to our digital strategy. We look forward to moving towards greater opportunities in the succeeding years with Gozoop’s competence.”

Ahmed Aftab Naqvi, Officer-in-Chief & Co-Founder of Gozoop, said, “GOZOOP has a proven track record in building new-age businesses. With an integrated creative plus digital mandate, we are in a distinctive position to help TradeSmart win in this new world. We look forward to Breaking The Box with them.”

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