In a thrilling new turn of events, mCaffeine, India’s first caffeinated personal care brand, is working together with three of India’s greatest millennial symbols and gifted superstars – Radhika Apte, Shruti Hassan, and Vikrant Massey as their new age ‘brand believers’ intended for their forthcoming effort.
The brand film is designated towards enabling the country’s Gen Z crowd while conveying mCaffeine’s ‘Addicted to Good’ suggestion in an inventive yet engaging manner. The suggestion comes from the human knowledge that we are animals of propensity that favor reiteration. A solitary beneficial routine can frequently prompt another, beginning a chain of goodness.
Outfitted with all the integrity of caffeine, mCaffeine needs to get its clients correspondingly ‘Addicted to Good’. Addressing the youthful and fiery determined workers who the brand’s items are made for, the three envoys will impart the integrity of caffeine to everybody – alongside the decency that the brand does on the loose.
Remarking on the affiliation, Tarun Sharma, CEO and Co-Founder, mCaffeine, said, “We are excited to invite Radhika, Vikrant, and Shruti to our universe of jazzed goodness. Given the rising mindfulness about close-to-home consideration, with our ‘Addicted to Good’ campaign, we mean to accentuate the advantages of our legend fixing and harden mCaffeine’s situation as India’s most loved caffeinated personal care brand.”
Besides contradicting creature testing, the shading, and sexually unbiased brand advances perfect, reasonable living. With the ‘Addicted to Good’ message, mCaffeine intends to rouse the crowd to uncover their maximum capacity and be simply the best form – because feeling great is everybody’s right.
As far as I might be concerned, individual consideration isn’t simply restricted to external appearance however a sensation of goodness from the inside. I have been a mCaffeine client, and I remain by the philosophy of the brand. mCaffeine – 100% regular, veggie-lover, pitilessness-free, and with zero plastic impression – has reliably had a significant effect in this day and age by supporting dependence on the integrity of jazzed individual consideration items. I’m glad to adjust myself to a brand that is striving to assist our country with perceiving the significance of inward magnificence and obligation towards the climate through a straightforward yet incredible message of being ‘Addicted to Good.
Vikrant Massey added, “The pandemic has carried me nearer to myself and my personal care routine, and I believe that is the situation with everybody. Consumers are searching for a significant factor in each decision they make, and a brand like mCaffeine, in the present time, is making it effectively workable for them with their predictable endeavors. I’m anticipating this astonishing mCaffeine excursion of being #AddictedToGood.”
With interesting items that saddle the integrity of caffeine for skin, hair, and face, mCaffeine has constructed a solid record for itself at a lightning-high speed. The brand is currently set to overwhelm the individual consideration market with the essential relationship of three prestigious VIPs.