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Branding and Advertising
Decoding the ad of “New Figo”
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November 16, 2012
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Social Media Marketing
Social local mobile- The next big thing ?
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November 14, 2012
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Consumer Behavior and CRM
Microsoft Windows 8- Will the customers switch to a new OS?
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November 13, 2012
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Product Reviews
Coca-Cola’s low-cost solar cooler- an innovation for rural markets
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November 12, 2012
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Students Corner
Approaches to preparing marketing budget
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November 10, 2012
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Branding and Advertising
Maaza’ beat Cola brands in ‘Brand Equity Most Trusted Brand Survey 2012’
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November 9, 2012
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Branding and Advertising
Can Vespa’s new TV Commercial make an impact?
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November 6, 2012
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Social Media Marketing
Digital media spending on the rise
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November 5, 2012
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Marketing
NDTV ends marketing alliance with Star
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November 5, 2012
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Marketing Research
What does aspiration mean for Indian customers? : JWT Survey
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November 5, 2012
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