Titan’s Skinn and Ogilvy come up with light-hearted Rakhi video


To commemorate this Rakshabandhan season, SKINN has released a new digital video campaign made by the Ogilvy & Mather agency featuring the famous fashion designer and film producer Rhea Kapoor and actor Hashvardhan Kapoor, who are siblings.

The Kapoor siblings are seen playing a game of “Sibling Bingo” as they lazily relax on their couch in the video, which perfectly illustrates their playful and snarky connection. When I pressed Rhea for her dirty little secrets, she admitted that there was a WhatsApp group for the family where Harshvardhan wasn’t invited. This heartwarming video is likely to grab your full attention. This video screams relatability and a true portrayal of love-hate sibling relationships with the uncomfortable hugs, leg pulling, and gifts.

Ankit Kasliwal, Head of Marketing, Fragrances Division, Titan Company Limited adds, “Rakshabandhan is a festival honouring enduring love, protection, and companionship. Gifts are a wonderful way to show our siblings how much we care for them and to bring back happy memories of our childhoods spent together. Thus, the exquisite scents from SKINN provide the ideal gift to declare your love. We celebrate the season with the most adored brother-sister team, Rhea and Harshavardhan Kapoor, in this digital video. The fact that their relationship is so loving, enjoyable, and full of mischief makes the film relatable to all of us and reminds us of our own wonderful relationships with our siblings.”

The #BestSaidWithSkinn campaign, which was conceptualised by Ogilvy South, honours the wonderful link of sibling love with a nostalgic twist and provides great scents from Skinn by Titan as the most considerate gift for your siblings during this holiday season.

This humorous one-on-one conversation between Rhea Kapoor and Harshavardhan Kapoor lifts everyone’s spirits and praises their special bond. Fragrances make wonderful gifts since they are always near the recipient and have an unmatched emotional pull because they bring back memories of the person who gave them. The company website www.skinn.in, World of Titan stores, and other e-commerce platforms all have a large selection of fascinating individual perfumes and lovely gift packages that make wonderful Rakshabandhan presents.

In its #BestSaidWithSkinn campaign for Rakshabandhan, the company honours the link between siblings and all the enjoyable times they have had together. Additionally, the company has announced a contest in which participants can win thrilling Skinn hampers by posting their “Sibling Story” on the company’s Instagram account at https://www.instagram.com/skinn titan/.  

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