Reebok Vs Prince Join forces

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Reebok and Prince Collections have joined forces to launch a whole new set of footwear and apparel influenced by the tennis court and sprightly city of Miami. The collections were launched on September 10th.

Reebok International Limited, a footwear and clothing brand has been a subsidiary of Authentic Brands Group since August 2021. It manufactures running, fitness and CrossFit sportswear. It was the former sponsor for CrossFit and is currently sponsoring Spartan Race. The headquarters are situated in Boston, Massachusetts and its regional offices are in Hong Kong, Amsterdam, Montreal and Mexico City.

Prince Global Sports is US sports goods manufacturing brand founded in 1970 and headquartered in Atlanta, Georgia. The brand manufactures tennis rackets, tennis balls, footwear, apparel and pickle-ball paddles, stringing machines, hats and bags to name a few. The prince collections are available at princeoffcourt.com and select fashion retailers.

The brand collaboration offers two gender-neutral colour aesthetics, Club C Revenge and Club C 85 that blends the Reebok Traditional design elements with Prince Collection’s colours and logos. The former manufactures products in white, green, yellow and bright cobalt influenced by on-field colours. In addition to the Club C silhouettes, it also comprises of T-Shirt ($55), Long Sleeve Tee ($50), Shorts ($75), Jacket ($100), and Polo Shirt ($70). The latter offering products in white, rose, teal and chalk inspired by shades of Miami. The footwear collection goes along with jackets, polo shirts, long sleeve shirts, T-shirts, and shorts.

Prince’s Creative Director, David Grutman, contracted with Reebok to design the capsule collection says “Prince and Reebok have a great synergy; they are modern sportswear and lifestyle brands, with a bonafide link to the throwback days of tennis. I love both of these companies, I enjoy being on the court and I love vintage—everything about this project made sense from a personal view, and it has been fun to work with the Reebok team on creating this collaboration”.

The first colour offering will be available for purchase on Reebok.com, selected fashion retailers, VegNonVeg, Superkicks and Myntra. The second preference will be available exclusively on the Official Reebok digital store (Reebok.com) with prices ranging from $55-$100.

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